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saddle creek estates

Saddle Creek Estates Pre-Construction Microsite

Saddle Creek Estates is a gated community of retreats with over 1,000 acres of breathtaking long-range mountain views, cascading waterfalls & meandering streams divided into ten plus acre tracts. They are located just 15 minutes from historic Blowing Rock, North Carolina.

Challenge

Saddle Creek Estates needed a website to sell acres of land with beautiful mountain views to prospect buyers. The challenge was to create an appealing site when no properties had been built yet.

Strategy

In order to create a compelling website, BlackDog Advertising relied on captivating photography displaying the majestic mountains and scenery of North Carolina that would become site of prospective buyers’ homes. Interactive pages became valuable tools where visitors could explore maps of home sites showing various sections and views of land. And pages with area information such as attractions, dining, recreation and community links were built as helpful resources to visitors.

Results

Within six months all properties were sold.

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