There is a growing influence of Soviet style propaganda being seen in contemporary art, graphic design and advertising in western culture. Bold prints and illustrations reminiscent of the posters produced in the Soviet Union in the early 1900’s have been appearing in magazine ads, billboards, street murals, galleries and art fairs. This retro style has become so popular that the advertising agency Clemenger BBDO decided to use it in their M & M, “The Redolution is now!” ad campaign.
Contemporary art is a great source of inspiration for graphic designers. Gallery exhibitions and art fairs are full of compelling pieces that may give you ideas on how to approach your next design. You can get inspiration from looking at interesting compositions, textures and color combinations not commonly seen in commercial graphic design.
Inspiration for design is everywhere; you just need to look for it. You can find beautiful composition and interesting shapes in places you would never have thought to find them. To prove this to myself, I decided to take a 30-minute walk around the area where BlackDog’s office is located to see what I could find.