Digital Marketing Manager

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Are you motivated by solving complex business problems with digital marketing solutions or finding creative ways to scale campaigns across a variety of digital platforms? BlackDog Advertising is looking for a driven and talented Digital Marketing Manager to join our collaborative team to produce effective online marketing for our diverse group of clients within the Travel, Tourism and Hospitality industries.

Is this position remote or on-site?
In-Office, Hybrid or Full-Time Remote Options available

About BlackDog

Turning Sightseeing into Sightdoing: We Introduce Travel Brands to the World

Since 1989, BlackDog Advertising has been the nation’s leader in Marketing for top tours, attractions, museums, resorts & historic homes. We leverage powerful research, strategy & creative to introduce our travel clients to fun-seekers.

If you’re like us, you know that working with travel brands across the US is a pretty great gig. And you can see just how exciting it is when you watch our sizzle reel. But behind all that fun is a seriously bad-to-the-bone team we call “BlackDoggers”. Our pursuit of excellence on behalf of our clients means that our team is made up of the best at what they do. Being fearless and working at the highest levels is not for everyone, but those who are self-starters, possess superior problem-solving skills and have an entrepreneurial spirit will find working at BlackDog to be a total blast – and a very rewarding experience.

If this sounds like something you’d like to be a part of, we’d love to hear from you!

Responsibilities:

  • Contributes to day-to-day management of digital operations by coordinating with project management team, building new campaigns, QA, deployment, and reporting
  • Owns the activation, management, and reporting for demand generation, email nurture, and paid media programs
  • Builds strong relationships across a hybrid remote team to achieve business objectives as well as look for opportunities to improve processes and operational efficiency
  • Applies digital best practices to determine opportunities to improve client's digital marketing portfolio
  • Work within several industry verticals: Travel & Tourism, Ecommerce, B2B
  • Contributes and influences the innovation roadmap for digital channel technologies, functionality, and platforms that deliver against the overall business objectives and strategies

Looking for Candidates with the Following Attributes & Skill Sets:

  • Bachelor’s degree or greater in business, marketing, advertising, or related
  • 4+ years of agency experience working in online marketing, and more specifically, Search Engine Marketing
  • Google Ads and/or Analytics Certifications Required
  • Strong math, statistical and analytical skills
  • Excellent critical thinking and project management skills
  • Exemplary organization skills and time management abilities

  • Highly collaborative with an affinity for building relationships across teams including business partners, external agencies, and vendors
  • Experience executing digital strategies across multiple, integrated channels
  • Passion to continually learn and expand hands-on technical skills
  • Experience with online marketing tools and best practices
  • Self-starter with a demonstrated ability to work independently and autonomously
  • Experienced managing multiple projects from start to finish
  • Detail-oriented and deadline-focused
  • Effective communication skills - both verbal and written
  • Social media marketing is a plus
  • An entrepreneurial mindset and approach

Software Knowledge

  • Advanced Knowledge of Microsoft Excel & Google Sheets
  • Proficient in Mac operating system
  • Proficient in Google Drive suite (Docs, Slides, Data Studio, etc)
  • Familiarity with Adobe Creative Suite, Wordpress, Sprout, and/or similar software programs a plus
  • Knowledge of Workamajig is a plus

Education

  • Bachelor's degree in business, marketing, accounting, math or related field or comparable professional experience

Some Perks of Working with Us:

  • Paid Holidays, Vacation & Personal days that increase each year up to year 20
  • Medical/Dental/Vision Insurance Plan with top carrier
  • Work From Home, Remote and Hybrid Schedules Available
  • 401k & Profit sharing retirement plan with annual distributions (eligible after one year of employment)
  • Free Snacks, Coffee & Daily 3pm Cafecito Breaks for in office team
  • Company Lunches, Happy Hours & Events - both Virtual and In-Person
  • Great opportunities for career growth and development
  • Working with a team of dedicated, smart, high achievers in a friendly and collaborative environment - we’re a team here and we work hard to support our clients and each other

Position Details:

  • Full time position
  • Hours: 9am - 6pm EST
  • Monday - Friday
  • Candidates must be authorized to work in the US

Please submit the following:

  • Resume
  • Salary Requirements
  • 2-3 References

Want to Know More?

  • Please visit blackdogadvertising.com or our Instagram page @blackdogad to get a feel for the kind of work we do and the kind of team we are!

NO PHONE CALLS PLEASE

  • Fit the bill? Apply below.

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