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The TV viewing experience has evolved, and we advertisers are evolving right along with it.
What used to be a simple concept (sit together or alone on your couch and tune in), has become a multi-platform and multifaceted streaming experience, giving viewers the ability to watch TV how they want, where they want, and when they want.
A strategic collaboration between BlackDog, Fury Water Adventures and Brandzooka
For Fury’s Spring Campaign, our Miami advertising agency teamed up with Brandzooka to make sure we were reaching all travelers — no matter what platform they preferred to watch their favorite shows through. Using a hyper-targeted campaign across streaming TV devices, such as Sling TV, Roku, Apple TV, and Amazon Fire TV, we reached potential travelers watching all their favorite shows via TV network apps as seamlessly as if they saw the commercial on traditional broadcast and cable.
Fury Water Adventures’ videos played on top channels, including:
